„Better stands“ – „Gold“ category

GL PHARMA

step one GmbH has been supporting the Austrian family-owned company G.L. Pharma at the CPhI Worldwide trade fair for 3 years.
G.L. Pharma specializes in the development, approval, production and marketing of pharmaceutical specialties. By participating in conferences, roundtables and insight briefings, CPhI Worldwide offers its participants the opportunity for personal development.

As part of the “Better Stands” program launched by the trade fair organizer, GL Pharma's stand was awarded the “Gold” category. The initiative aimed to move away from disposable stands in order to conserve resources and avoid waste. Together with the exhibitor, step one achieved this award by adapting the stand concept to the changing stand space in such a way that the aspects of sustainability, safety and efficiency were taken into account. With a spacious bar area, transparent and partially backlit fabric graphics as room dividers, as well as an open meeting area that invites exchange and networking, we created a pleasant atmosphere and presence that significantly improved the customer experience at the event and more than achieved GL Pharma's trade fair objectives.

G.L. Pharma, a globally active company with a 70-year history, specializes in the core therapeutic areas of pain therapy, addiction therapy, epilepsy and depressive disorders with partners and subsidiaries in over 50 countries.

step one is looking forward to continuing to implement innovative trade fair concepts together with and
for G.L. Pharma in the future.

 

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