Making a statement together
EEW ENERGY FROM WASTE GMBH
This was the communicative guiding principle that step one used as a guideline for EEW's trade fair stand concept. With the two-level trade fair stand, step one created a stage for partnership-based communication, which was the focus of the company's appearance at IFAT. Comfortably designed communication areas, flexible sub-areas for customer evenings and talks combined with a strong brand presence successfully achieved the goals of customer care and communication at eye level.
How do you create a closed exhibition stand with controlled access without appearing “closed”? By using curved balustrades based on the organic shapes of the corporate design, semi-transparent textile suspensions and staged lighting, an open and transparent result was achieved. Pictures © EEW/Vincent Kleemann, Oliver Bauer
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