Restart on all channels
ZIEMANN INTERNATIONAL GMBH
ZIEMANN has been supplying customized solutions for the brewing and beverage industry for more than 165 years.
Following a company takeover, the corporate communication and the existing trade fair concept had to be completely rethought.
To create clarity with all those involved, step one started with a positioning
workshop and, based on the results, developed a creative central idea that runs as a common thread through a holistic concept.
The result: a new, integrated communication concept and 100% return on investment through strategic lead management.
Less is (often) more!
Almost two million euros in cost savings in stand construction alone by reducing the stand size from 3,000 square meters
to 1,000 square meters.
MORE REFERENCES:
